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TITLEIST IS AGAIN THE TOP CHOICE FROM TEE-TO-GREEN AT THE U.S. AMATEUR

More Players Trust Titleist Across Every Major Equipment Category.

As the country's top amateurs gather at Chambers Bay in University Place, WA, and compete for the coveted national championship, 242 players, or 78 percent of the field of 312, made Titleist their overwhelming #1 golf ball choice.  That is compared to just 28 players, or more than 8 times, the nearest competitor.  The U.S. Amateur continues the golf ball momentum Titleist has enjoyed on the 2010 PGA Tour and across all of the worldwide professional tours, to the PGA Professional National Championship, and at every level of competitive amateur golf.

In addition to being the top choice in golf balls at the U.S. Amateur, Titleist was the tee-to-green favorite across every major golf club category.  From drivers, fairway metals and hybrids, to iron sets, wedges and putters, no less than 33 percent of the field in any major equipment category placed their trust in the superior performance and consistency of Titleist equipment at one of the most prestigious individual events in amateur golf.
 
Below are the Titleist equipment counts of players versus the nearest competitor at the 2010 U.S. Amateur:

The U.S. Amateur marks the latest in several high profile amateur championships this year where the trust and confidence in Titleist golf equipment has never been stronger.  Below are the Titleist golf ball counts versus the nearest competitor at several of the major national amateur events this year:

Titleist and FootJoy comprise the major golf brands of the Acushnet Company, an operating company of Fortune Brands, Inc. (NYSE - FO).

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