New Titleist Pro V1 & Pro V1x Now Available in High Optic Yellow



As a golfer, it's important to play the best golf ball for your game. At Titleist, we believe that performance is the most critical consideration in choosing a ball - the combination of distance, flight and short game control that helps you to shoot your lowest scores possible. But we also understand that player preferences (considerations like price, feel, and color) factor largely in this decision. So in response to the growing demand from members of Team Titleist and golfers around the world, we're excited to announce that for the first time ever, Pro V1 and Pro V1x, the best performing, highest quality golf balls in the game, are now available in a new color option – High Optic Yellow.

Following a successful seeding and validation period on the PGA Tour, the new 2019 Pro V1 and Pro V1x Yellow golf balls will be available in golf shops this week – beginning Friday, March 15.

Pro V1 and Pro V1x Yellow are also available for personalization through My Titleist on Titleist.com.

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 PRO V1 YELLOW ON TOUR

Pro V1 and Pro V1x Yellow first appeared on the PGA Tour in late January at the Waste Management Open, where Bubba Watson put a 2019 Pro V1x Yellow immediately in play.

“I’m loving the new Pro V1x Yellow. When the R&D guys sent me the first batch of them for testing, I couldn’t wait to get them in play,” said Watson, who currently leads the PGA Tour’s average driving distance category at 318.5 yards. “I played some really good golf with the [prior generation] Pro V1x, but it’s clear the 2019 ball is even better. It’s faster, I can work the ball exactly how I want, and the short game performance is as good as ever. The ball feels great, plus there’s just something about that bright yellow finish where I feel like I can see it better. For me it was a no-brainer.”

This past Sunday, Kirk Triplett, playing Pro V1x Yellow, eagled the second hole of a sudden-death playoff to win the PGA Tour Champions’ Hoag Classic, marking the first victory for a Pro V1 or Pro V1x Yellow golf ball on the worldwide professional tours.

Pro V1 and Pro V1x Yellow models have also been played on the PGA Tour by Kyle Jones (Pro V1x) and Rory Sabbatini (Pro V1x), on the Web.Com Tour by Scott Gutschewski (Pro V1) and Zac Blair (Pro V1x), and on PGA Tour Champions by Mark Calcavecchia (Pro V1x) and Ken Tanigawa (Pro V1).

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 NEW LOOK, SAME UNMATCHED PERFORMANCE

Faster from core to cover, new Pro V1 and Pro V1x Yellow have been precisely engineered to deliver the same performance improvements as their traditional white 2019 counterparts – delivering more ball speed and lower long game spin for more distance, while retaining the consistent flight, Drop-and-Stop short game control, soft feel and long-lasting durability that golfers depend on.

Pro V1 provides optimal flight and spin for most golfers, flying lower than Pro V1x with a penetrating trajectory, with very soft feel. Pro V1x flies higher, spins more on iron shots and has a slightly firmer feel. Click here for full details.

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 WHAT TEAM TITLEIST MEMBERS ARE SAYING

"I have been asking about a yellow Pro V1 for years now. And it's finally here! I cannot wait to get my hands on a yellow Pro V1x and tee it up! I've been using the yellow offerings by Titleist for a while now (NXT Tour S, DT Solo) and have discovered that they're so much easier to see than the white golf balls. Thanks so much Titleist!"

- NoleIn SC, Team Titleist Member

I'm interested in trying them during some very early morning rounds when the sun is still rising. Also, during those evening rounds when the sun is setting and I'm fighting the sunlight.

- David ARK, Team Titleist Member

"I have been playing yellow golf balls for years. As I’ve gotten older my vision has changed and the yellow ball is easier to focus on and easier to find, especially in the fall when Bermuda grass is dormant and brown. I can’t wait to play the best ball on the market in yellow."

- WHigginbotham, Team Titleist Member

"Can't wait to get my eyes on a box of these new optic yellow Pro V's. Increased focus and concentration should translate to more consistency in the Impact Zone! This then should result in improved performance and lower scores. Thank you, Titleist!"

- Mark S, Team Titleist Member

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New 2019 Pro V1 and Pro V1x Yellow golf balls arrive in golf shops beginning Friday, March 15. Click here to find an authorized Golf Shop near you.

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